14 Nov 2023

(Video) Charity Run with Sutera Matra

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Branded Marketer Sutera Matra Sdn Bhd partnered with NGO - Bachang Charity and UniMAP to organise the Ride & Run for Life Care charity runs at Bukit Tampin - Melaka, as well as FIT Malaysia at Kompleks Sukan Unimap in Perlis. Both events were held simultaneously on 17th September.

Caltex stations under Sutera Matra’s network were invited to set up activation booths to promote Caltex Rewards with Caltex exclusive merchandise given for each new registration. The campaign was well received and gained a total of 100 new signups for each event.