11 May 2024
Pen Petroleum – CaltexGO “Turun Padang” at Kota Bahru
30 March 2024, Saturday - Brand Marketer Pen Petroleum Sdn Bhd is always on the lookout for opportunities to introduce Caltex products and services to their customers. As part of their strategy, the Pen Petroleum team participated in the recent Ramadan bazaar at Mydin Tunjong, Kota Bharu for the first time to promote the Caltex products and services such as:
- Premium 5-Star Fuel (Techron)
- Caltex Rewards Loyalty Program (1 Litre = 2 Points)
- SKDS and Caltex Diesel Subsidy Card
During the Ramadan bazaar, Pen Petroleum also introduced the CaltexGO mobile app to bazaar visitors. Visitors who downloaded CaltexGO app received attractive freebies, including a Batmobile collectible (sponsored by Chevron Malaysia) and snacks & beverages (sponsored by Xpress Point).
Apart from that, Pen Petroleum Sdn Bhd in collaboration with Kelantan Retail Partners, joined forces to award StarCash cards worth RM50 each to selected Penjual Menu Rahmah at the bazaar. The aim was to support Menu Rahmah sellers in line with KPDN’s Bazaar Ramadan Rahmah (BRR) initiative.
During interactions with sellers and visitors at the bazaar, Pen Petroleum took the opportunity to share information about the recently announced MySubsidi Diesel program by the government.
Pen Petroleum successfully registered 186 new CaltexGO users at the Ramadan Bazaar. Pen Petroleum thanks Chevron Malaysia and the Kelantan Retail Partners for their contributions and participation in this on-ground event.
For more info and coverage of the event, click on this link: https://www.facebook.com/share/p/y3VXPwnsCUdSMkoz/?mibextid=qi2Omg
Pen Petroleum – CaltexGO “Turun Padang” at Kota Bahru
